Are you wondering ?What is SBP?? SBP is needed for the health and sustainability of your business - Strategy, Branding Planning & Preparation (in that order). These four keys will give you a better grasp of your business identity and overall goals.
During this Marketing Monday session, Ivy Scott of IVLeague Marketing will discuss SBP - Strategy, Branding Planning & Preparation and provide tactics and best practices you can apply as early as today. These methods will help you to build and sustain your brand and get your business headed in the right direction.
Course Outline
AGENDA
Demystifying SBP - Strategy, Branding Planning & Preparation
Components of Strategy
Brand Building Fundamentals
Principles of Planning & Preparation
Learner Outcomes
Attendees will gain an understanding of:
What SBP is
The role of strategy in sustainability
The basics of building a brand
Planning and preparation
Webinar - Marketing Monday: The SBP to Business Sustainability