The Business Plan is your road map to commercial success and a necessary precursor to obtain external financing.
In this Live Online Workshop you will be instructed in the components of a business plan:
Executive Summary
Objectives/Goals
Products/Services
Market Analysis
Strategies and Tactics
Sales Plan
Financial Plan
Also included in this Workshop is a review of Funding Sources and Uses
You will have the opportunity to have your questions answered both during and at the conclusion of the Workshop.
A copy of the presentation is provided to those who complete the brief Feedback Survey at the end of the session.
About Our Instructor
Dr. Angel Duncan is the founder of Global Voice and Associates LLC providing innovative training solutions and assessment tools.
She provides instruction in Nonprofit Leadership & Board Governance, Strategic Business Management, and Nonprofit Management for Liberty University Online. Dr. Duncan also teaches Strategic Business, Nonprofit Management, Training & Development, Strategic Human Resource Management, and Performance & Rewards Systems at Mount Vernon Nazarene University?s Jetter School of Business.
She is a certified DE&I In the Workplace facilitator, Certified Contract Trainer for Leadership, and an Everything DISC Authorized Partner.
She holds a Bachelors in Business Administration, Masters in Business Management, Masters in Ministry, and a PhD. in Human Services specializing in Nonprofit Management & Agency Development. The DeKalb Chamber Membership Committee helps to plan and evaluate the Chamber's overall programs and membership offerings including, but not limited to, workshops, seminars, and networking events. Also works to recruit and retain current and new members by managing and auditing the Member Contact Timeline, offer innovative ideas, and ensure all members are having a valuable experience.
This committee meets monthly on the 1st Wednesday of the month from 10:00 AM to 11:00 AM. Some meetings may have been adjusted from their original schedule due to holidays or Chamber events. Join us for this one-hour webinar where we?ll walk you through everything you need to know to discover your strategic position. By learning how to perform a SWOT analysis for your business, you can understand what actions you need to take to ensure your business thrives.
Course Outline
What is SWOT?
What are my strengths?
What are my weaknesses?
Understanding opportunities
Evaluating threats
Learner Outcomes
How to create a SWOT analysis
Learn to identify internal strengths and weaknesses
Understand external opportunities and threats Are you thinking about becoming your own boss? Our Starting a Business Course covers all areas that are involved in starting your own business. This class will cover important tools and resources a business owner needs to establish a solid foundation during its early formative years. Often, new business owners ''don't know what they don't know''. This class will equip you to be able to ask all the right questions as you are planning and forming your brand new business.
Course Outline
Getting Started
Is your Business Idea Feasible?
Financing Your Business
Building Your Team
Operating Your Business Legally
Putting it all Together
Learner Outcomes
Detailed understanding of how to determine the feasibility of your business idea or framework using market research and competitive analysis
Basic knowledge of how to estimate start-up expenses for your business and overview of options for start-up financing, and requirements to pursue financing options
Ability to differentiate between different legal structure options for business formation
Overview of important individuals to include on your team when making plans and executing business formation This workshop will deepen your understanding of how to leverage Social Media effectively. Key areas that will be covered include:
Why a presence on social media is CRITICAL to staying relevant and growing your business
Identifying which platforms are best suited to your business, brand, and target audience
Learning about the best practices in leveraging social media
Maintaining brand awareness and consistency
Creating credible posts, promos, and social ads
Developing content that attracts and engages
About Our Instructor
Julia Maldonado, Agency Owner & Social Media Manager, has over 25 years of experience in Marketing and Advertising, spanning different industries, including software, technology, and legal and 15+ years in website design and social media influencing.
Julia left the corporate world in 2017 to pursue freelancing and opened her own agency, InTandem Digital Consulting. It is an online boutique, digital marketing agency based in Atlanta, Georgia. They offer a wide variety of custom, digital services like website design, branding identity, content strategy, customer experience strategy ,and social media management. They focus on launching a small business owner's online presence and on assisting cause-crusading nonprofits who need to transform and transition into the digital age! Discover the right financing path for your small business in our one-hour webinar, 'Finding the Financing Fit for Your Small Business.' Delve into the array of funding options available in 2024, from traditional funding to alternative options. This session guides you through these choices, providing actionable insights and expert advice to help you make informed decisions. Gain clarity on navigating the complexities of financing, empowering you to drive your business toward financial success in the upcoming year.
Course Outline
All About Financing
Analyzing What You Need Capital For
Determining the Loan You Need
Comparing Lenders
Applying for Loans
Closing on Your Loan & Payments
FAQs
Learner Outcomes
Develop a nuanced understanding of the diverse range of financing options available in 2024, allowing you to distinguish between traditional and emerging funding models, enabling better decision-making for your business's financial health.
Gain the ability to analyze and align specific financing solutions with your business's unique requirements. Learn how to assess the feasibility of different options and select the most suitable financing fit to fuel your business growth.
Acquire practical strategies to navigate the complexities and challenges associated with securing funding. Identify potential pitfalls and learn proactive measures to overcome obstacles, ensuring a smoother financing process for your small business. A customized step by step integrated action plan that is essential to the success of your business.
Who should attend: Launch (businesses 0-2 years), Growth (businesses 3-5 years), Expansion Startups (businesses 5+ years)
Course Outline
Sections of a Business Plan
Format of a Business Plan
Balance Sheet
Financial Projections
Capital Equipment List
Sources of Capital
Learner Outcomes
Use the business plan tool or template that works for you.
Have a clear understanding of who your customer is.
Start with your company description and proceed step-by-step.
It?s OK if you don?t have all information for each section. You can go back and fill in missing parts later.
Start with a strong financial foundation. Projections are key! The DeKalb Chamber Governmental Affairs Committee speaks on behalf of the business interests of DeKalb County industry ensuring that DeKalb County remains a place that is competitive locally and statewide.
This committee meets monthly on the 1st Thursday of each month from 10:00 AM to 11:00 AM. Learn how to sell online. We'll walk through listing your products for free with Google My Business and Merchant Center. And we'll show you one way to sell on your website, using an E-Commerce store built with Shopify. Plus, get instruction on helpful tools to stand out online, such as Local Opportunity Finder and Grow My Store.
In this Live Online Workshop, we?ll:
Discuss the Products tab in Google My Business
Introduce Google Merchant Center and the basics of creating a free account and a product feed
Show you how to set up an E-Commerce website using Shopify
About Our Instructor
Demming Bass has been an official speaker for the Grow with Google partner program since 2017. After an award-winning career as a chamber of commerce executive in NC and GA, he led Constant Contact?s marketing efforts across six states in the Southeast.
To date, he?s trained over 130,000 small businesses, nonprofits and chambers on how to be better marketers. In addition to his role with Google, Demming is also a former StoryBrand Certified Guide where he works with clients around the world to improve and clarify their brand messaging strategy. Are you getting the most out of your membership?
Did you realize that your Chamber membership comes with a whole host of FREE marketing tools for your business--all in one easy-to-access location? The Chamber's powerful member-focused software provides members with an event tool, a press release tool, a job posting board, and a hot deals/sales/specials tool--all free with your basic membership.
LEARN HOW TO:
Take advantage of the benefits you receive as a Chamber member
Create and update your business's Enhanced Listing in the website business directory
Appear in our Membership Matters newsletter
Create a hot deal (discount) to appear on your listing
Submit a job posting / volunteer opportunity
We'll be hosting an in-person Chamber 101 class the fourth Tuesday of every other month from 12:00 PM to 1:30 PM to teach you how to use these new features!
New and existing members are invited to attend.
REGISTRATION IS REQUIRED.
Webinar - Putting It All Together - the Business Plan
Membership Committee Meeting
Webinar - Accelerated Entrepreneurship Workshop
Webinar - Starting a Business
Webinar - Using Social Media to Drive Revenues - Ideas and Strategies
Webinar - Finding the Financing Fit for Your Business
Webinar - How to Write a Dynamic Business Plan
Governmental Affairs Committee Meeting
Webinar - Increase Your Sales with Google Tools
Chamber 101 - In-Person
