The DeKalb Chamber Governmental Affairs Committee speaks on behalf of the business interests of DeKalb County industry ensuring that DeKalb County remains a place that is competitive locally and statewide.
This committee meets monthly on the 1st Thursday of each month from 10:00 AM to 11:00 AM. Unlock the power of data-driven insights with our Google Analytics 4 (GA4) Basics class.
In this, you'll learn the fundamentals of GA4, Google's latest analytics platform. Navigate through the reporting features of GA4 to extract meaningful insights. From real-time data to customized reports, this class equips you with the tools to make informed decisions and optimize your online presence.
Whether you're new to Google Analytics or looking to transition from Universal Analytics to GA4, this class provides a solid foundation for leveraging the full potential of GA4. Join us to enhance your analytical skills and make data-driven decisions that drive business success.
LEARN HOW TO:
Utilize the features and improvements with GA4
Identify reports are available and how to use them
Use reporting to track your website visitors and where they came from
Measure the effectiveness of your website
Improve your online presence based upon this data. Network with DeKalb business owners and representatives, exchange ideas, and make new business contacts at Coffee & Connections.
Come prepared to hand out your business cards!
Coffee & Connections is FREE for DeKalb Chamber members to attend and $25 for non-members. Light refreshments and coffee will be provided. Are you ready to turn the key and unlock the capital your small business needs to thrive?
This course is designed specifically for small business owners and entrepreneurs seeking to understand and access various funding options.
The course will discuss the ins and outs of the different types of capital, including SBA-guaranteed loans, traditional bank loans, non-traditional funding sources, equity, and little-known specialty lending programs, and weigh the pros and cons of each.
The course will also highlight the financial management strategies that help owners think like a lender and ensure their business is lender-ready.
LEARN HOW TO:
Evaluate the various types of financing available for small businesses
Determine the advantages and disadvantages of the different forms of capital as it relates to your business
Implement financial management best practices
Create the BIG three financial statements and analyze them from a lender?s perspective
Become familiar with Georgia?s State Small Business Credit Initiative lending programs This course will equip you with the essential knowledge and skills to successfully navigate the state and local government procurement landscape.
You will learn about the processes, regulations, and opportunities associated with contracting with state and local agencies. The course covers everything businesses need to know to engage effectively with government entities at both state and local levels.
LEARN HOW TO:
Identify state and local contracting opportunities
Apply for local and state certification
Leverage your state and county certifications
Maximize your financial readiness The DeKalb Chamber Membership Committee helps to plan and evaluate the Chamber's overall programs and membership offerings including, but not limited to, workshops, seminars, and networking events. Also works to recruit and retain current and new members by managing and auditing the Member Contact Timeline, offer innovative ideas, and ensure all members are having a valuable experience.
This committee meets monthly on the 1st Wednesday of the month from 10:00 AM to 11:00 AM. Some meetings may have been adjusted from their original schedule due to holidays or Chamber events. Today?s consumers heavily rely on the internet to make their purchase decisions. This makes it critically important to ensure that your business is noticed online.
You cannot afford to leave your digital marketing to chance. You need to conduct a comprehensive audit to determine which of your marketing efforts work and which need to be overhauled or even scrapped.
In this Live Online Workshop, you will be guided through the use of audit tools that evaluate SEO, social media, website content, and promotional efforts.
In addition, you will learn how to:
Track your metrics
Look for gaps in your sales funnel
Assess your workflows and processes
Perform a conversion assessment
And more
You'll leave equipped with the resources and tools to strategize, execute, and adapt your audit to ensure you are hitting your goals. Join us at the Decatur Library to network and to learn about the services and resources for small businesses offered by the DeKalb Chamber of Commerce and DeKalb County Public Library. Lunch will be provided.
Governmental Affairs Committee Meeting
Workshop - Marketing Monday: Optimize Your Online Presence Through GA4 (Google Analytics)
Coffee & Connections Networking Event at Generation Avondale East
Workshop - Unlocking Capital: An Owner’s Guide to Funding a Small Business
Workshop - Doing Business with the Government: State & Local
Membership Committee Meeting
Workshop - Measure the Effectiveness of Your Website & Your Social Media
Lunch and Learn with DeKalb Chamber and the DeKalb County Public Library
