This workshop will deepen your understanding of how to leverage Social Media effectively. Key areas that will be covered include:
Why a presence on social media is CRITICAL to staying relevant and growing your business
Identifying which platforms are best suited to your business, brand, and target audience
Learning about the best practices in leveraging social media
Maintaining brand awareness and consistency
Creating credible posts, promos, and social ads
Developing content that attracts and engages
About Our Instructor
Julia Maldonado, Agency Owner & Social Media Manager, has over 25 years of experience in Marketing and Advertising, spanning different industries, including software, technology, and legal and 15+ years in website design and social media influencing.
Julia left the corporate world in 2017 to pursue freelancing and opened her own agency, InTandem Digital Consulting. It is an online boutique, digital marketing agency based in Atlanta, Georgia. They offer a wide variety of custom, digital services like website design, branding identity, content strategy, customer experience strategy ,and social media management. They focus on launching a small business owner's online presence and on assisting cause-crusading nonprofits who need to transform and transition into the digital age! Discover the right financing path for your small business in our one-hour webinar, 'Finding the Financing Fit for Your Small Business.' Delve into the array of funding options available in 2024, from traditional funding to alternative options. This session guides you through these choices, providing actionable insights and expert advice to help you make informed decisions. Gain clarity on navigating the complexities of financing, empowering you to drive your business toward financial success in the upcoming year.
Course Outline
All About Financing
Analyzing What You Need Capital For
Determining the Loan You Need
Comparing Lenders
Applying for Loans
Closing on Your Loan & Payments
FAQs
Learner Outcomes
Develop a nuanced understanding of the diverse range of financing options available in 2024, allowing you to distinguish between traditional and emerging funding models, enabling better decision-making for your business's financial health.
Gain the ability to analyze and align specific financing solutions with your business's unique requirements. Learn how to assess the feasibility of different options and select the most suitable financing fit to fuel your business growth.
Acquire practical strategies to navigate the complexities and challenges associated with securing funding. Identify potential pitfalls and learn proactive measures to overcome obstacles, ensuring a smoother financing process for your small business. A customized step by step integrated action plan that is essential to the success of your business.
Who should attend: Launch (businesses 0-2 years), Growth (businesses 3-5 years), Expansion Startups (businesses 5+ years)
Course Outline
Sections of a Business Plan
Format of a Business Plan
Balance Sheet
Financial Projections
Capital Equipment List
Sources of Capital
Learner Outcomes
Use the business plan tool or template that works for you.
Have a clear understanding of who your customer is.
Start with your company description and proceed step-by-step.
It?s OK if you don?t have all information for each section. You can go back and fill in missing parts later.
Start with a strong financial foundation. Projections are key!
Webinar - Using Social Media to Drive Revenues - Ideas and Strategies
Webinar - Finding the Financing Fit for Your Business
Webinar - How to Write a Dynamic Business Plan
