The DeKalb Chamber Board of Directors meet to discuss the important issues impacting the Chamber and the business community as well as approve upcoming business Video marketing is highly effective in connecting with your audience, boosting brand awareness, generating leads, and subsequently increasing sales.
Today, when people want to know how to do something, they often turn to YouTube first. YouTube reaches 91% of the online population in the US.
In this Live Online Workshop we'll discuss best practices for:
Setting up a YouTube channel
Making good creative videos
Organizing your channel to attract viewers
Streaming video with YouTube Live
About Our Instructor
Demming Bass has been an official speaker for the Grow with Google partner program since 2017. After an award-winning career as a chamber of commerce executive in NC and GA, he led Constant Contact?s marketing efforts across six states in the Southeast.
To date, he?s trained over 130,000 small businesses, nonprofits and chambers on how to be better marketers. In addition to his role with Google, Demming is also a former StoryBrand Certified Guide where he works with clients around the world to improve and clarify their brand messaging strategy. SBDC StartSmart was developed by the University of Georgia Small Business Development Center. This year?s program is tailored to being held virtually to facilitate virtual discussion, class engagement, & mastery of content. Participation in StartSmart will also allow access to online business planning software. The program is facilitated by specially trained SBDC consultants and a long-term relationship with the SBDC and follow-up consulting is available and encouraged.
Whether you are a new business (in business 2 years or less), or are still in the planning phase, building a business takes the right tools?and a lot of hard work. SBDC StartSmart will equip you to be successful!
SBDC StartSmart helps attendees to:
Evaluate & refine your business concept
Improve your knowledge of business concepts
Research markets and competition
Develop a financial forecast to improve chances of success
Develop a thorough, practical business plan
Course Outline
Eight modules cover critical issues for new businesses:
MODULE 1: Business Success ? How do we get there?
MODULE 2: Opportunity & Solutions
MODULE 3: Marketing for Success
MODULE 4: Digital Marketing & Online Strategies
MODULE 5: Navigating Human Resources
MODULE 6: Operations & Managing by the Numbers
MODULE 7: Management with a Plan
MODULE 8: Plan, Run, Review, Revise
SBDC StartSmart programs include 16 hours of instruction delivered over a period of four weeks. Sessions will be held twice a week for 2 hours each. Check your preferred location for details on when their 2021 program will be held.
Learner Outcomes
Owning your own business is the American dream. Building it to withstand the test of time requires a unique set of tools. SBDC StartSmart? provides the resources, support, and motivation to put your dream within reach.
SBDC StartSmart provides the tools to:
Evaluate your concept and develop plans to move forward.
Improve knowledge of business fundamentals.
Build an infrastructure for business operations and processes.
SBDC StartSmart graduates acquire:
An actionable business plan and access to business planning software
Access to financial and business resources.
A network of entrepreneurial peers and professionals.
Notes
A Public Service and Outreach Unit of the University of Georgia. Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All programs of the UGA SBDC are open to the public on a non-discriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
Testimonials
''I cannot thank you enough for the stellar StartSmart program. This experience has transformed the way I do business, both now and in the future.?
''I look forward to following up with my SBDC Consultant to build on this program and continue to strengthen my business plan and practices.'' Join us for this one-hour webinar where we?ll walk you through seven tips to organize for tax season. During the time of COVID-19, tax deadlines and tax deductions have been a moving target. Establishing good business records has never been more important. Review seven tips to keep your records organized and help you and your tax preparer minimize your tax burden.
Course Outline
What COVID-19 has and hasn?t changed for Small Business taxes.
Overview of accounting best practices.
Seven tax tips to help your business.
Learner Outcomes
Understand best practices in business record keeping that?ll help you all year.
Learn the top seven tips for making sure tax season is a breeze. Take your digital marketing to the next level with Digital Bootcamp! This program covers the fundamentals that you need to tell your story and connect with online audiences, from understanding your customers and mapping their buyers' journey to mastering social media platforms like Facebook, Instagram, and LinkedIn. You'll also learn how to design a website that is optimized for search engines and local audiences, along with other key strategies to build a powerful online presence.
Course Outline
Welcome and Introductions
Marketing Strategy
Social Media
Websites
Q&A Session
Learner Outcomes
How to set marketing goals that make sense for your business
What motivates your target customers
How to compare yourself to your competition
Which social media platforms are right for your business
What to post on Facebook, Instagram, and LinkedIn
Website optimization strategies for visitors and search engines
How to get found on local internet searches Join us for a ribbon cutting at Holiday Regency House. The independent living amenities and services at Holiday Regency House in Decatur, GA, offer residents everything they need for a rewarding retirement lifestyle.
DeKalb Chamber Board of Directors Meeting
Webinar - Using YouTube to Grow Your Business
Webinar - StartSmart (8-class series)
Webinar - Certification, Contracting and Teaming: How To Get Started In Government Contracting
Webinar - Digital Marketing Bootcamp
Ribbon Cutting at Holiday Regency House
