Are you looking to establish yourself as an influencer and thought leader in your industry? This interactive session, led by LinkedIn marketing expert Sheryl Cattell, will show you how to increase your presence and impact on LinkedIn, the world?s largest professional network. This Live Online Workshop will focus on the ways that business people can leverage LinkedIn to build their credibility and business leads without spending a dime. Participants will come away with practical tips and a checklist of best practices for creating memorable content on LinkedIn that will attract your ideal customer.
The topics covered in the webinar include:
Creating a business page on LinkedIn
Establishing the goals for your business presence on LinkedIn
Connecting with the target companies, job titles, and influencers in your ?space?
Developing a pillar and cluster content strategy to support your business goals
Getting more mileage from your posts (from hundreds to thousands of views)
Learning the pros and cons of hosting an event on LinkedIn
About Our Instructor
LinkedIn marketing expert Sheryl Cattell, MBA, CSM, MCLC is a certified lead instructor at BizHack Academy and the creator of the LinkedIn Business Edge, a course designed to help businesses drive sales and build strategic partnerships using LinkedIn. https://bizhack.com/lbe
Sheryl has spent more than 25 years in digital marketing, is the founder of South Florida Interactive Marketing https://sfima.com, and is a Master Certified Life Coach. QuickBooks is the leading accounting software in use today. The software provides an easy-to-use bookkeeping system for small businesses that need to track financial information. Participants in this class will learn how to set up and manage a basic set of accounting books, including how to create a chart of accounts, post daily transactions, create vendor lists, reconcile checking and credit card accounts, track activity, and generate financial reports.
Course Outline
Introduction and Dashboard ? 10 minutes
Financial Statements ? 10 minutes
Banking: Checking, Savings, Credit Cards ? 10 minutes
Accounting Charts of Accounts; Bank reconciliation? 10 minutes
Reporting ? 10 minutes
Q&A ? 10 minutes
Learner Outcomes
Upon successful completion, students will be able to:
Be familiar with general accounting concepts to get the most useful information from their QuickBooks program
Set up a new company in QuickBooks
Set company and personal preferences
Add, change, and delete accounts and vendors
Properly post daily transactions
Track and reconcile credit card and bank activity
Make journal entries
Generate profit & loss, balance sheet, and other reports
Webinar - Using LinkedIn to Grow Your Business Without Spending a Dime
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