Workshop - Marketing After Hours: Holiday Content that Converts

Holiday marketing moves fast—are you ready?

In this session, you’ll learn how to create and collect content that captures attention and drives results during high-impact seasonal moments. We’ll cover what makes content visually appealing, how to plan and create engaging holiday-themed marketing, and the tools that make content creation easier and more consistent. You’ll also learn how to set clear goals for your campaigns, track performance metrics, and measure what’s actually working—from engagement to conversions. Whether you're preparing for major holidays, local events, or seasonal promotions, this class will help you market with intention and make the most of your busiest times of year.

LEARN HOW TO:

• Identify what makes visually appealing, high-performing holiday content
• Plan, create, and organize seasonal marketing content using simple tools and workflows
• Set clear goals for holiday promotions and ad campaigns