You've created a website but have you integrated the search terms your target customers use to locate a supplier? Search Engine Optimization is a key component of people finding your website. This workshop will provide you background on Search Engine Optimization (SEO):

What is SEO
The history of SEO
What are the steps and options available when doing SEO
What is SEM? (Search Engine Marketing)

About our Instructor

B. Zachary Bennett, the principal behind Reformation Productions, a full service marketing agency located in Gwinnett county, comes with a 20+ year career in marketing and advertising, working to grow major companies like Bank of America, The Limited, Vectren Corporation, TruGreen-ChemLawn, Dick's Sporting Goods, Lowe’s Home Improvement, Campbell's Foods, Gwinnett Medical Center, Victoria’s Secret, St. Vincent's Medical Center, Home Depot, BP, and more.

He has dedicated his time and efforts to educate small business professionals on the way the Straight Line Marketing process has been perfected by Fortune 500 companies and how to apply it to their companies in ways they can afford.