Artificial Intelligence (AI) is the latest hot topic on how to improve the results of marketing efforts. By all indications, it is here to stay.

This Live Online Workshop instructs the small business entrepreneur in the fundamentals of AI by reviewing its past, present and future. 

With this foundation in hand, you will start crafting your very own strategy on the integration of AI to drive sustainable growth by elevating your marketing.

Instruction will cover:

• what does AI mean for business
• the history of AI in Business
• lessons learned and best practices
• what AI can and cannot do
• benefits
• caveats
• applications to make marketing easier
• future trends 

About our instructor

B. Zachary Bennett, the principal behind Reformation Productions, a full service marketing agency located in Gwinnett county, comes with a 20+ year career in marketing and advertising, working to grow major companies like Bank of America, The Limited, Vectren Corporation, TruGreen-ChemLawn, Dick's Sporting Goods, Lowe’s Home Improvement, Campbell's Foods, Gwinnett Medical Center, Victoria’s Secret, St. Vincent's Medical Center, Home Depot, BP, and more.

He has dedicated his time and efforts to educate small business professionals on the way the Straight Line Marketing process has been perfected by Fortune 500 companies and how to apply it to their companies in ways they can afford.