Callanwolde Fine Arts Center hosts three weekends of holiday art workshops, a premier artist market, photos with Santa, and live music and dance performances. In this class, you will discover the importance of teaming in the government contracting sector.
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You will learn how to collaborate with other companies to enhance your chances of securing government contracts. The course will cover various teaming structures, including joint ventures, subcontracting, and mentor-protégé relationships. Additionally, you will explore strategies for identifying, negotiating, and managing successful partnerships.
LEARN HOW TO:
Understand the Benefits of Teaming
Evaluate the different teaming models:
Joint ventures
Subcontracting
Mentor-protégé relationships
Gain insight into the legal aspects of teaming agreements
Assess potential teaming partners
Effectively manage the team to maximize performance Are you looking to establish yourself as an influencer and thought leader in your industry? This interactive session, led by LinkedIn marketing expert Sheryl Cattell, will show you how to increase your presence and impact on LinkedIn, the world?s largest professional network. This Live Online Workshop will focus on the ways that business people can leverage LinkedIn to build their credibility and business leads without spending a dime. Participants will come away with practical tips and a checklist of best practices for creating memorable content on LinkedIn that will attract your ideal customer.
The topics covered in the webinar include:
Creating a business page on LinkedIn
Establishing the goals for your business presence on LinkedIn
Connecting with the target companies, job titles, and influencers in your ?space?
Developing a pillar and cluster content strategy to support your business goals
Getting more mileage from your posts (from hundreds to thousands of views)
Learning the pros and cons of hosting an event on LinkedIn
About Our Instructor
LinkedIn marketing expert Sheryl Cattell, MBA, CSM, MCLC is a certified lead instructor at BizHack Academy and the creator of the LinkedIn Business Edge, a course designed to help businesses drive sales and build strategic partnerships using LinkedIn. https://bizhack.com/lbe
Sheryl has spent more than 25 years in digital marketing, is the founder of South Florida Interactive Marketing https://sfima.com, and is a Master Certified Life Coach. Callanwolde Fine Arts Center hosts three weekends of holiday art workshops, a premier artist market, photos with Santa, and live music and dance performances. You have your business name and a brand vision ? What?s next?
Whether you have logos, graphic designers on-call, or simply an idea of your marketing strategies, this course is for you. This workshop will de-mystify the key legal concepts you need to know to protect your business?s important creative assets, including the trademark registration process and how to safely (and legally!) source content to support your branding. You will leave ready to consider the next steps in evaluating your current assets and how you can elevate them both creatively and legally.
LEARN HOW TO:
Identify and protect the branding elements in your business.
Evaluate next steps when considering trademark registrations.
Understand the resources available to legally support your work and branding. The DeKalb Chamber Education & Workforce Development Committee develops partnerships with educational institutions and workforce development organizations in DeKalb County and Georgia to strengthen educational opportunities for the region; helps build a strong workforce making DeKalb County an attractive location for business and industry.
This committee meets quarterly on the 2nd Thursday of the month from 10:00 AM to 11:00 AM. Showing Up in AI Searches Through GEO (Generative Engine Optimization)
Ready to take advantage of the next big thing in being found online?
In this Live Online Workshop, you?ll learn how to optimize your Website and Social Media content to appear in AI-powered searches like ChatGPT, Google AI Overview, and other generative engines. This workshop will cover:
Understanding the difference between SEO and GEO (Generative Engine Optimization) and why both matter for business growth
Knowing how to get your business mentioned when customers ask AI for recommendations
How PR, backlinks, and authority-building strategies increase your visibility
Making simple, no-cost changes that help AI platforms name your business in search results
Showing up in AI searches isn't just about what you say about yourself but more about what everyone (and every platform) says about you. In this workshop you'll learn exactly what AI looks for so you can boost your visibility above competitors. Are you ready to turn the key and unlock the capital your small business needs to thrive?
This course is designed specifically for small business owners and entrepreneurs seeking to understand and access various funding options.
The course will discuss the ins and outs of the different types of capital, including SBA-guaranteed loans, traditional bank loans, non-traditional funding sources, equity, and little-known specialty lending programs, and weigh the pros and cons of each.
The course will also highlight the financial management strategies that help owners think like a lender and ensure their business is lender-ready.
LEARN HOW TO:
Evaluate the various types of financing available for small businesses
Determine the advantages and disadvantages of the different forms of capital as it relates to your business
Implement financial management best practices
Create the BIG three financial statements and analyze them from a lender?s perspective
Become familiar with Georgia?s State Small Business Credit Initiative lending programs Callanwolde Fine Arts Center hosts three weekends of holiday art workshops, a premier artist market, photos with Santa, and live music and dance performances. Trouble finding cash in your business?
This two-hour session is an overview designed for business owners who want to sharpen their financial acumen and make more informed, data-driven decisions. We?ll break down the key financial statements?income statement, balance sheet, and cash flow?and show you how to read between the lines to uncover trends, spot red flags, and identify opportunities for growth.
No accounting degree required?just a desire to better understand the financial story your business is telling. This is also a collaborative space to ask questions, share insights, and connect with fellow business leaders navigating similar challenges.
LEARN HOW TO:
Read and understand your financial statements with more confidence
Be aware of which financial ratios matter?and what they say about your business?s health
Make more informed decisions based on what the numbers are telling you
Winter House
Workshop - Teaming Your Way to Contracting Success
Workshop - Using LinkedIn to Grow Your Business Without Spending a Dime
Winter House
Workshop - Thursday Takeaways: Legally Branded : Protecting Your Business's Brand and Creative Strategy
Education & Workforce Development Committee Meeting
Workshop - Learn How to Optimize Your Website and Social Media to Appear in AI Searches
Workshop - Unlocking Capital: An Owner’s Guide to Funding a Small Business
Winter House
Workshop - Financial Basics for Business Owners
