Network with DeKalb business owners and representatives, exchange ideas, and make new business contacts at Coffee & Connections. In today?s competitive digital landscape, small businesses need every advantage to stand out locally.
Artificial Intelligence (AI) is transforming how businesses optimize for local search, making it easier to attract nearby customers and improve visibility. This webinar will demystify AI-powered tools and techniques that can enhance your local SEO strategy. You?ll learn practical, cost-effective ways to use AI for keyword research, content creation, reputation management, and data-driven decision-making?without needing a technical background.
LEARN HOW TO:
Recognize the role of AI in local SEO
Identify AI tools for local SEO optimization such as keyword research, content generation, and customer engagement.
Apply AI strategies to improve local visibility
Measure and analyze SEO performance using AI insights and make data-informed improvements A clear value proposition sets you up for targeted marketing that works!
​Winning brands know the value they offer and the right audience for their products or services, and they create a clear, targeted marketing strategy. This webinar will walk you through the steps to clarify and define your brand value, and you will leave ready to create a winning strategy. In this webinar the speaker will walk you through the process of outlining your value proposition, understanding how you compare to competitors and determining the ideal target audience for your products or services. Brands with a unique value proposition outperform the competition.
LEARN HOW TO:
Understand and define your business value
Identify your target audience
Analyze your competitors? value
Build a marketing strategy that accelerates your business growth You’re invited to join Aqua Medical Spa for The Renewal Series: Fall Edition in Tucker—an afternoon of beauty, exclusive savings, giveaways, and more! Can You Win? Your Marketing Plan Shows You How
This Live Online Workshop teaches how to construct a Marketing Plan that can guide you to be a commercial success. You will be instructed in how to:
identify which customers are the most profitable
attract customers and keep them
learn who your real competition is
differentiate yourself in the market
? and now we have a new tool, Artificial Intelligence, to assist in the task:
Learn how AI can help (and where it can?t)
Step-by-step guide to building your plan
Create your own Smarter Marketing Plan that covers:
Product
Positioning
Pricing
Promotion
Sales Forecasts
Strategies and Tactics
To be successful you not only need a good product idea but a true understanding of the marketplace so that You Can Win!
Still don?t know if this workshop is for you, attend if you are:
Not sure how to price your product/service?
Trying to determine where you fit vs. competition?
Having a problem identifying your target audience?
Questioning how best to reach customers? SBDC StartSmart provides the resources, support, and motivation to put your dream within reach.
StartSmart is tailored to be held virtually to facilitate virtual discussion, class engagement, & mastery of content. Participation in StartSmart will also allow access to LivePlan, an online business planning software. The program is facilitated by specially trained SBDC consultants and a long-term relationship with the SBDC and follow-up consulting is available and encouraged following the program.
Whether you are a new business (in business 2 years or less), or are still in the planning phase, building a business takes the right tools?and a lot of hard work. SBDC StartSmart will equip you to be successful!
SBDC StartSmart helps attendees to:
Evaluate & refine your business concept
Improve your knowledge of business concepts
Research markets and competition
Develop a financial forecast to improve chances of success
Develop a thorough, practical business plan
SBDC StartSmart includes 16 hours of instruction delivered over a period of 4 weeks. Sessions will be held twice a week for 2 hours.
LEARN HOW TO:
Evaluate your concept and develop plans to move forward.
Improve knowledge of business fundamentals.
Build an infrastructure for business operations and processes.
SBDC StartSmart graduates acquire:
An actionable business plan and access to business planning software
Access to financial and business resources.
A network of entrepreneurial peers and professionals
Eight modules cover critical issues for new businesses:
MODULE 1: Business Success ? How do we get there?
MODULE 2: Opportunity & Solutions
MODULE 3: Marketing for Success
MODULE 4: Digital Marketing & Online Strategies
MODULE 5: Navigating Human Resources
MODULE 6: Operations & Managing by the Numbers
MODULE 7: Management with a Plan
MODULE 8: Plan, Run, Review, Revise Starting a business can be overwhelming, especially when you don?t know what you don?t know.
Whether you?re just starting to brainstorm your idea or ready to turn your passion into a profitable venture, this class will give you a roadmap to success. You?ll learn what you need to start a business in Georgia, from assessing the feasibility of your idea to marketing, finding financing, building a team, and operating legally. You?ll leave with actionable steps, essential tools, and resources to start your business on a strong foundation. Small businesses are the backbone of America; this class will help you start yours.
LEARN HOW TO:
Determine the feasibility of your business idea using market research and competitive analysis
Estimate start-up expenses for your business and identify requirements for pursuing start-up financing options
Differentiate between different legal structure options for business formation
Identify who you should include on your team when making plans and executing business formation
Navigate the steps to start your business in the State of Georgia The DeKalb Chamber Healthcare Committee advances the belief that a healthy community is a wealthy community by bringing together business, healthcare, and community leaders to address key health challenges impacting economic vitality, workforce readiness, and quality of life.
This committee meets bi-monthly on the 4th Tuesday of each month from 10:00 AM to 11:00 AM. Some meetings may have been adjusted from their original schedule due to holidays or Chamber events. A business plan is more than just a document ? it?s your roadmap to success.
A strong business plan helps keep you focused, reach your goals and is critical if you plan to seek financing for your business. Many business owners don?t have a business plan because they just don?t know where to start. This class breaks down each section of the business plan, from the executive summary to financial projections, with tools and resources to guide you along the way. Whether you?re just starting a business, need funding, or just finally have time to focus, this class will help you create an effective business plan to guide your business for years to come.
LEARN HOW TO:
Use the business plan tool or template that works for you
Understand and explain who your target customer is
Start with your company description and proceed step-by-step to finish your business plan
Strategically position your business using a written plan
Incorporate a strong financial foundation into your business plan Artificial Intelligence is transforming business at unprecedented speed ? but without security and governance, it can introduce serious risks. Join us and discover how to protect your data, reputation, and growth while enabling AI innovation safely.
Coffee & Connections Networking Event at Jim 'N Nick's Bar-B-Q
Workshop - The Experience Effect: Holiday Edition
Workshop - Branding Strategies for Profitable Growth!
Aqua Medical Spa's Renewal Series: Fall Edition
Workshop - Build a Smarter Marketing Plan with a Boost From AI
Workshop - StartSmart (8-class series)
Workshop - How to Start a Business in Georgia
IN PERSON Healthcare Committee Meeting
Workshop - Writing a Business Plan
Business @ Breakfast - Securing the AI Revolution: Building Trust in the Age of Intelligent Systems
