Everyone is talking about AI?and all the things it can do. But the more important question for a busy small business owner is:
How can I actually use AI in my business without investing hours learning how to use it?
Your marketing may be suffering from content that is:
Dated
Stale
Repetitive
No longer connecting with your customers
In this Live Online Workshop, you'll discover how to use AI as a marketing productivity tool to plan, create, organize, and schedule your content.
You will learn about:
Content Strategy ? material that supports your business goals rather than simply posting because you feel like you have to
90-Day Content Calendar ? organize your marketing ideas into a structured quarterly calendar so you know what to communicate and when
Consistency ? understand how regular, relevant content keeps your business visible and reinforces your message
Where and How to Deploy Your Content ? determine which channels are appropriate for your business and how your content can be adapted for different platforms
Creating content more efficiently ? reduce the time required and still maintain a consistent voice and message
This is the first workshop in a five-part series focused on the how and why of effectively applying AI to your business.
You don't need to be an AI expert. You simply need to be someone who wants to use AI strategically and practically.
Register for your spot and discover how 90 minutes can help you plan the next 90 days of your marketing. Discover the right financing path for your small business in our 40-minute webinar, Finding the Financing Fit for Your Small Business.
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Delve into the array of funding options available, from traditional funding to alternative options. This session guides you through these choices, providing actionable insights and expert advice to help you make informed decisions. Gain clarity on navigating the complexities of financing, empowering you to drive your business toward financial success in the upcoming year. This session will help you identify potential pitfalls and learn proactive measures to overcome obstacles, ensuring a smoother financing process for your small business.
LEARN HOW TO:
Distinguish between traditional and emerging funding models, enabling better decision-making for your business's financial health.
Analyze and align specific financing solutions with your business's unique requirements.
Assess the feasibility of different options and select the most suitable financing fit to fuel your business growth.
Navigate the complexities and challenges associated with securing funding SBDC StartSmart provides the resources, support, and motivation to put your dream within reach.
StartSmart is tailored to be held virtually to facilitate virtual discussion, class engagement, & mastery of content. Participation in StartSmart will also allow access to LivePlan, an online business planning software. The program is facilitated by specially trained SBDC consultants and a long-term relationship with the SBDC and follow-up consulting is available and encouraged following the program.
Whether you are a new business (in business 2 years or less), or are still in the planning phase, building a business takes the right tools?and a lot of hard work. SBDC StartSmart will equip you to be successful!
SBDC StartSmart helps attendees to:
Evaluate & refine your business concept
Improve your knowledge of business concepts
Research markets and competition
Develop a financial forecast to improve chances of success
Develop a thorough, practical business plan
SBDC StartSmart includes 16 hours of instruction delivered over a period of 4 weeks. Sessions will be held twice a week for 2 hours.
LEARN HOW TO:
Evaluate your concept and develop plans to move forward.
Improve knowledge of business fundamentals.
Build an infrastructure for business operations and processes.
SBDC StartSmart graduates acquire:
An actionable business plan and access to business planning software
Access to financial and business resources.
A network of entrepreneurial peers and professionals
Eight modules cover critical issues for new businesses:
MODULE 1: Business Success ? How do we get there?
MODULE 2: Opportunity & Solutions
MODULE 3: Marketing for Success
MODULE 4: Digital Marketing & Online Strategies
MODULE 5: Navigating Human Resources
MODULE 6: Operations & Managing by the Numbers
MODULE 7: Management with a Plan
MODULE 8: Plan, Run, Review, Revise networking, potential partnerships at the Entrepreneur Hub Power Hour Stop posting just to post ? learn what to share, how to share it, and how to make your Facebook and Instagram content work harder for your business.
This 90-minute live webinar helps small business owners create stronger Facebook and Instagram content with practical guidance on what to post, how to post, tagging, hashtags, cross-posting, and consistency.
Many small business owners know they should be active on Facebook and Instagram, but struggle with what to post, how often to post, what features to use, and how to make their content feel professional without spending hours on it.
In this practical webinar, you will learn how to create stronger Facebook and Instagram posts that connect with your audience and support your business goals. We will cover content basics, post formatting, tagging businesses and people, using hashtags strategically, and cross-posting content between Facebook and Instagram.
Whether you are posting for the first time or trying to improve what you already do, this session will give you realistic, beginner-friendly tips you can apply right away.
This webinar will be a two-part series that can be taken together or separately.
Don't miss out on Part 1: Facebook & Instagram: Stop Guessing
LEARN HOW TO:
Create more engaging Facebook and Instagram posts that connect with your audience.
Use practical Meta best practices, including tagging, hashtags, post formatting, and cross-posting.
Choose content ideas and posting approaches that support your business goals.
Build a more consistent and professional Facebook and Instagram presence. Attracting social media followers is one thing?turning them into loyal, paying customers who rave about your business is a completely different strategy.
If you?re tired of chasing vanity metrics (likes and views) without seeing real growth in customer retention, this interactive webinar is for you. We?ll break down the entire customer journey from start to finish?showing you how to fix hidden roadblocks, ask for customer feedback without feeling awkward, and turn one-time buyers into loyal customers.
LEARN HOW TO:
Map your entire customer journey from the moment someone sees your profile to long after they make a purchase
Shift your audience strategy from chasing huge follower counts to building high-converting customer communities
Identify and fix hidden friction points that cause potential buyers to drop off before checking out
Audit your digital touch points (link-in-bio, DMs, website, emails) to make buying effortless The DeKalb Chamber Membership Committee helps to plan and evaluate the Chamber's overall programs and membership offerings including, but not limited to, workshops, seminars, and networking events. Also works to recruit and retain current and new members by managing and auditing the Member Contact Timeline, offer innovative ideas, and ensure all members are having a valuable experience.
This committee meets monthly on the 1st Wednesday of the month from 10:00 AM to 11:00 AM. Some meetings may have been adjusted from their original schedule due to holidays or Chamber events. SBDC StartSmart provides the resources, support, and motivation to put your dream within reach.
StartSmart is tailored to be held virtually to facilitate virtual discussion, class engagement, & mastery of content. Participation in StartSmart will also allow access to LivePlan, an online business planning software. The program is facilitated by specially trained SBDC consultants and a long-term relationship with the SBDC and follow-up consulting is available and encouraged following the program.
Whether you are a new business (in business 2 years or less), or are still in the planning phase, building a business takes the right tools?and a lot of hard work. SBDC StartSmart will equip you to be successful!
SBDC StartSmart helps attendees to:
Evaluate & refine your business concept
Improve your knowledge of business concepts
Research markets and competition
Develop a financial forecast to improve chances of success
Develop a thorough, practical business plan
SBDC StartSmart includes 16 hours of instruction delivered over a period of 4 weeks. Sessions will be held twice a week for 2 hours.
LEARN HOW TO:
Evaluate your concept and develop plans to move forward.
Improve knowledge of business fundamentals.
Build an infrastructure for business operations and processes.
SBDC StartSmart graduates acquire:
An actionable business plan and access to business planning software
Access to financial and business resources.
A network of entrepreneurial peers and professionals
Eight modules cover critical issues for new businesses:
MODULE 1: Business Success ? How do we get there?
MODULE 2: Opportunity & Solutions
MODULE 3: Marketing for Success
MODULE 4: Digital Marketing & Online Strategies
MODULE 5: Navigating Human Resources
MODULE 6: Operations & Managing by the Numbers
MODULE 7: Management with a Plan
MODULE 8: Plan, Run, Review, Revise Starting a business can be overwhelming, especially when you don?t know what you don?t know.
Whether you?re just starting to brainstorm your idea or ready to turn your passion into a profitable venture, this class will give you a roadmap to success. You?ll learn what you need to start a business in Georgia, from assessing the feasibility of your idea to marketing, finding financing, building a team, and operating legally. You?ll leave with actionable steps, essential tools, and resources to start your business on a strong foundation. Small businesses are the backbone of America; this class will help you start yours.
LEARN HOW TO:
Determine the feasibility of your business idea using market research and competitive analysis
Estimate start-up expenses for your business and identify requirements for pursuing start-up financing options
Differentiate between different legal structure options for business formation
Identify who you should include on your team when making plans and executing business formation
Navigate the steps to start your business in the State of Georgia
Workshop - AI for Small Business Marketing: 90 Days of Content in 90 Minutes
Workshop - Finding the Financing Fit for Your Small Business
Workshop - StartSmart (8-class series)
The Entrepreneur Hour @ The Virtual Office Group - First Tuesday Monthly
Workshop - Facebook & Instagram: Stop Posting Randomly
Workshop - Marketing After Hours: Customer Experience and Retention
Membership Committee Meeting
Workshop - StartSmart (8-class series)
Workshop - How to Start a Business in Georgia
