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VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
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REFRESH-INTERVAL:P3D
CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20260422T140000Z
DTEND:20260422T160000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:Workshop - Measuring the Effectiveness of Your Website & Your Social Media
DESCRIPTION:Measure the Effectiveness of Your Website and Your Social Media\n\n\n\nToday's consumers heavily rely on the internet to make their purchase decisions. This makes it critically important to ensure that your business is noticed online.\n\n\n\nYou cannot afford to leave your digital marketing to chance. You need to conduct a comprehensive audit to determine which of your marketing efforts work and which need to be overhauled or even scrapped.\n\n\n\nIn this Live Online Workshop\, you will be guided through the use of audit tools that evaluate SEO\, social media\, website content\, and promotional efforts.\n\n\n\nIn addition\, you will learn how to:\n\n\n	Track your metrics\n	Look for gaps in your sales funnel\n	Assess your workflows and processes\n	Perform a conversion assessment\n	And more\n\n\nYou'll leave equipped with the resources and tools to strategize\, execute\, and adapt your audit to ensure you are hitting your goals.
X-ALT-DESC;FMTTYPE=text/html:<p color:="" font-size:="" line-height:="" margin-block:="" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\;">Measure the Effectiveness of Your Website and Your Social Media<br />\n<br />\nToday&rsquo\;s consumers heavily rely on the internet to make their purchase decisions. This makes it critically important to ensure that your business is noticed online.<br />\n<br />\nYou cannot afford to leave your digital marketing to chance. You need to conduct a comprehensive audit to determine which of your marketing efforts work and which need to be overhauled or even scrapped.<br />\n<br />\nIn this Live Online Workshop\, you will be guided through the use of audit tools that evaluate SEO\, social media\, website content\, and promotional efforts.<br />\n<br />\nIn addition\, you will learn how to:</p>\n\n<ul>\n	<li color:="" font-size:="" line-height:="" margin-block:="" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\;">Track your metrics</li>\n	<li color:="" font-size:="" line-height:="" margin-block:="" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\;">Look for gaps in your sales funnel</li>\n	<li color:="" font-size:="" line-height:="" margin-block:="" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\;">Assess your workflows and processes</li>\n	<li color:="" font-size:="" line-height:="" margin-block:="" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\;">Perform a conversion assessment</li>\n	<li color:="" font-size:="" line-height:="" margin-block:="" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\;">And more</li>\n</ul>\n\n<p color:="" font-size:="" line-height:="" margin-block:="" style="box-sizing: border-box\; border-width: 0px\; border-style: solid\; border-color: currentcolor\; margin: 0px\;">You&#39\;ll leave equipped with the resources and tools to strategize\, execute\, and adapt your audit to ensure you are hitting your goals.</p>\n
LOCATION:Virtual
UID:e.544.7456
SEQUENCE:3
DTSTAMP:20260405T184213Z
URL:https://business.dekalbchamber.org/events/details/workshop-measuring-the-effectiveness-of-your-website-your-social-media-7456
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