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CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20230113T150000Z
DTEND:20230113T160000Z
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SUMMARY:Webinar - Pricing for Profit and Growth
DESCRIPTION:How to Price for Profit and Growth\n\n\n\n*Smarter Pricing Guidelines for Small Businesses*\n\n\n\nAre you one of the 75% of small business owners that: \n\n	does not have a simple and effective pricing model and/or \n	consistently under-prices your work?\n\nIf so\, this Live Online Workshop is for YOU!\n\n\n\nYou will be put on the path to a better understanding of:\n\n	The difference between mark-ups and actual profit margins\n	How to calculate and utilize your Cost of Goods Sold in pricing\n	Pricing models for service businesses\, consultants\, online and storefront retailers\, and manufacturers\n	Using fixed or variable costs to price for profit\n\nThis Workshop will engage the business owner in how to analyze costs to be able to better format various pricing models:\n\n\n	Cost Plus Pricing\n	Competition-based Pricing\n	Good / Better/ Best models\n	Margin-based Pricing\n	When to utilize Premium vs. Discount strategies\n	How to calculate a Break-even sales goal\n\nFee: $20\n\n\n\nAbout Our Instructor\n\n\n\nJai Knauff - Score Mentor in Ecommerce and Online Marketing.\n\n\n\nJai has spent nearly 2 decades working in the ecommerce space mainly in B2B sales\, marketing and new business development.\n\n\n\nFrom 2001-2008 she was the ecommerce manager for Ryder (a Fortune 500 company) in their parts division. In 2008 she  founded and operated ConservationMart.com : a profitable B2B ecommerce business specializing in energy and water efficiency products. She recently sold the business and is looking for her next small business adventure.
X-ALT-DESC;FMTTYPE=text/html:How to Price for Profit and Growth<br />\n<br />\n*Smarter Pricing Guidelines for Small Businesses*<br />\n<br />\nAre you one of the 75% of small business owners that:&nbsp\;\n<ul>\n	<li>does not have a simple and effective pricing model and/or&nbsp\;</li>\n	<li>consistently under-prices your work?</li>\n</ul>\nIf so\, this Live Online Workshop is for YOU!<br />\n<br />\nYou will be put on the path to a better understanding of:\n<ul>\n	<li>The difference between mark-ups and actual profit margins</li>\n	<li>How to calculate and utilize your Cost of Goods Sold in pricing</li>\n	<li>Pricing models for service businesses\, consultants\, online and storefront retailers\, and manufacturers</li>\n	<li>Using fixed or variable costs to price for profit</li>\n</ul>\nThis Workshop will engage the business owner in how to analyze costs to be able to better format various pricing models:\n\n<ul>\n	<li>Cost Plus Pricing</li>\n	<li>Competition-based Pricing</li>\n	<li>Good / Better/ Best models</li>\n	<li>Margin-based Pricing</li>\n	<li>When to utilize Premium vs. Discount strategies</li>\n	<li>How to calculate a Break-even sales goal</li>\n</ul>\nFee: $20<br />\n<br />\n<strong>About Our Instructor</strong><br />\n<br />\nJai Knauff - Score Mentor in Ecommerce and Online Marketing.<br />\n<br />\nJai has spent nearly 2 decades working in the ecommerce space mainly in B2B sales\, marketing and new business development.<br />\n<br />\nFrom 2001-2008 she was the ecommerce manager for Ryder (a Fortune 500 company) in their parts division. In 2008 she&nbsp\; founded and operated ConservationMart.com : a profitable B2B ecommerce business specializing in energy and water efficiency products. She recently sold the business and is looking for her next small business adventure.
LOCATION:Virtual
UID:e.544.4187
SEQUENCE:3
DTSTAMP:20260408T015839Z
URL:https://business.dekalbchamber.org/events/details/webinar-pricing-for-profit-and-growth-4187
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