Webinar - Marketing Monday: What is Full Funnel Marketing And Why You Need it
2022-05-16 14:00 - 15:00 UTC | Virtual
Some people think one campaign or a single marketing vehicle can take prospect from awareness into consideration, prove your credibility and value, and then close a sale. Maybe if you're selling gumballs, but almost every other business requires a funnel approach. We'll discuss what a funnel is, what the stages of consideration and purchase are how to ensure you have all the types of marketing content you need to win the business every time.

Course Outline

What is a marketing funnel
Stages of consideration and purchase
Marketing content types
Q and A

Learner Outcomes

Attendees will gain an understanding of:

What a marketing funnel is
How a marketing funnel can benefit your business
Types of marketing content
How using a marketing funnel can bring in more customers
