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VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
X-PUBLISHED-TTL:P3D
REFRESH-INTERVAL:P3D
CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20230814T140000Z
DTEND:20230814T150000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:Webinar - Marketing Monday: Using Google Tools to Analyze and Improve Your Web Traffic
DESCRIPTION:Google provides two powerful tools for tracking and understanding your website traffic: Google Analytics and Search Console. This webinar will explain how to use Google Analytics and the Google Search Console. Discussion includes how to create and read the various reports available with these tools. Understanding these tools will reveal who your website visitors are\, how they found your website and how effective is your website. Learn how you can improve your online presence leveraging these tools. \n\n\n\nCourse Outline\n\nAgenda: \n\n	Introduction to Google Analytics\n	How to use Google Analytics\n	Tracking Visitors\n	Metrics to Consider\n	Troubleshooting\n	Reporting\n\n\n\nLearner Outcomes\n\nAttendees will gain an understanding of:\n\n	what reports are available and how to use them\n	how to use reporting to track your website visitors and where they came from\n	how to measure the effectiveness of your website\n	how to improve your online presence based upon this data.
X-ALT-DESC;FMTTYPE=text/html:Google provides two powerful tools for tracking and understanding your website traffic: Google Analytics and Search Console. This webinar will explain how to use Google Analytics and the Google Search Console. Discussion includes how to create and read the various reports available with these tools. Understanding these tools will reveal who your website visitors are\, how they found your website and how effective is your website. Learn how you can improve your online presence leveraging these tools.&nbsp\;<br />\n<br />\n<strong>Course Outline</strong><br />\nAgenda:&nbsp\;\n<ul>\n	<li>Introduction to Google Analytics</li>\n	<li>How to use Google Analytics</li>\n	<li>Tracking Visitors</li>\n	<li>Metrics to Consider</li>\n	<li>Troubleshooting</li>\n	<li>Reporting</li>\n</ul>\n<br />\n<strong>Learner Outcomes</strong><br />\nAttendees will gain an understanding of:\n<ol>\n	<li>what reports are available and how to use them</li>\n	<li>how to use reporting to track your website visitors and where they came from</li>\n	<li>how to measure the effectiveness of your website</li>\n	<li>how to improve your online presence based upon this data.</li>\n</ol>\n
LOCATION:Virtual
UID:e.544.4413
SEQUENCE:3
DTSTAMP:20260530T220756Z
URL:https://business.dekalbchamber.org/events/details/webinar-marketing-monday-using-google-tools-to-analyze-and-improve-your-web-traffic-4413
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